Kelly Babbit is responsible for Business Development and Marketing for jCatalog Software AG based in Dortmund, Germany. Kelly has over 15 years experience in building and managing finance and supply chain software solutions. Kelly joined jCatalog in 2010 to help shape and deliver their product data and procurement solutions. He arrived from Siemens where he served as the Director of Click2Procure and was responsible for Siemens’ global catalog and product master data management platform. Prior to Siemens, Kelly served as a product and technology leader for Perfect Commerce as the Director of Product Management. There, Kelly also helped to create and launch ONCE (Open Network for Commerce Exchange), the main trade association for cloud solution providers and marketplaces. In additiona to product data and procurement technology, Kelly has served in the banking industry where he helped direct the creation of a leading supplier network for over 1500 financial institutions and one of the world’s first Internet-based cash management systems. Kelly received his education at the University of Kansas in Cartography and Geography with a focus in Human Computer Interaction.